Being well indexed despite the flood of cooking blogs and websites already available was not a piece of cake! We addressed SEO by using Google App Indexing, which gave us an indexing advantage while directing part of the traffic towards a download or directly to the app via a Deeplink.

True mastery of the technological architecture has enabled us to create an extremely stable app. After two years in operation, 99% of the app’s users have no bugs and the app has never needed a critical update.

A cornucopia of animations, countless recipe photos and meticulous attention to detail are the ingredients used to whet users’ appetites, even those who aren’t vegan. In order to simplify integrating the recipes into the app, we created a tool that allows the Glo Bakery team to manually manage the visual elements of each recipe.